International Plastic Bag Free Day

July 3rd marks International Plastic Bag Free Day, a date that invites consumers, companies, and governments to reflect on the environmental impact of single-use plastics and adopt more sustainable alternatives. At a time when concern for the planet is increasingly urgent, this day serves as a powerful reminder that small everyday changes can lead to big transformations.
Why is this day important?
It is estimated that more than 1 million plastic bags are used every minute worldwide, most for just a few minutes before being discarded. Because they are lightweight and difficult to recycle, many end up in landfills, waterways, and oceans, where they can take hundreds of years to decompose, harming ecosystems and marine life.
International Plastic Bag Free Day was created as a global campaign to raise awareness about this issue and promote the use of reusable, recyclable, and biodegradable materials.
The role of brands: sustainability with purpose
More and more consumers expect brands to have a clear environmental commitment, and eliminating or reducing the use of plastic bags is a simple yet symbolic step in that direction. By adopting reusable bags made from organic cotton, jute, raffia, or recycled materials, companies not only reduce their ecological footprint, but also send a strong message of social and environmental responsibility.
Sustainable gift ideas to mark the date
If your company wants to make July 3rd memorable with a meaningful action, consider offering eco-friendly promotional gifts that help clients change their habits. Some suggestions:
Change starts with a single bag
Eliminating the use of disposable plastic bags may seem like a small gesture, but it’s a powerful first step toward a more conscious and sustainable society. If each of us refuses just one plastic bag per day, the long-term impact will be enormous.
On this International Plastic Bag Free Day, we challenge your company to go further: promote internal actions, educate your customers, and adopt sustainable practices that last all year long.